A2A Has Been Promised for Years. How Does It Take Off and Who Owns Checkout?

Account-to-account payments have long been framed as the next big shift in commerce, yet mass adoption still looks patchy. This session examines what it will actually take for A2A to scale and which players stand to control the customer relationship if it does.

Tuesday 06 October 09:30 - 10:10 Track 3: Commerce & Fintech

Customer Relationship

Add to calendar 10/06/2026 09:30 10/06/2026 10:10 A2A Has Been Promised for Years. How Does It Take Off and Who Owns Checkout? Account-to-account payments have long been framed as the next big shift in commerce, yet mass adoption still looks patchy. This session examines what it will actually take for A2A to scale and which players stand to control the customer relationship if it does. Track 3: Commerce & Fintech Europe/London

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Moderator

Samee Zafar

CEO, Edgar. Dunn and Company

Speakers

Ashley Paulus

VP, Head of Revenue, Checkout.com

Felipe Peñacoba

CEO, Payments Hub - Getnet Platforms, Getnet (Banco Santander)

Helena Forest

EVP Real Time Payments, Mastercard